Meet Beth Jusino

Director of Book & Author Marketing Services
Beth is a former literary agent, now an editor, author marketing specialist, and writer who helps authors focus their stories and find audiences for them. In addition to editing, Beth specializes in author marketing and assisting authors with publicity and outreach.
Editorial, Critique, and Development Services
Publishing Support Services
About TED
Client Resources
| Online/Social Media Marketing |
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Today's technology offers authors the opportunity to reach an unlimited number of book buyers with minimal cost via the social channels of the Internet. Whatever your comfort level is with technology, we can help you build an online presence in the most popular social media sites that will attract readers. If you have not yet taken the plunge into social media, an expert from The Editorial Department can help you establish your author presence on the popular social media sites of your choice -- Facebook, Twitter, Flickr, YouTube, LinkedIn, Goodreads, etc -- and teach you how to maintain and grow it. Or, if you already have a presence on a site and want to grow it, we can help build relationships and connections with influencers and target communities to grow traffic (followers, likes, and responses), either directly (with password and admin privileges) or indirectly (by providing recommendations and advice). A marketer from TED can also monitor your site and directly post content, on request. With either option, we provide an editorial calendar to help you going forward and two hours of phone consultation -- one tutorial at the beginning and one after 30 days -- to evaluate content and response. Price: varies, according to the site you want to develop. Discounts are available for establishing multiple sites at once.* Please contact the Tucson office at (520) 546-9992 or visit our marketing services inquiry center for more information. *We recommend that an author invest in at least a Facebook page and two other social media channels that are appropriate for their strengths and audience. Contact us for more information, or check out our whitepaper Online Marketing for Authors: Six Digital Outposts that Will Help Your Readers Find You (and How To Use Them) availible in October, 2011. |






